Join E-Team
  Sign In
Your account for all things Primal.

Don't have an account? Join Now

Forgot your password?
Create an Account
Register to use convenient features and quick checkout.

Already have an account? Login.

Reset Password
Enter your email to receive instructions on how to reset your password.

Or return to Login.

Join the E-Team & get 25% off

*Valid for first-time registrants only & applies to reg. price items only.


Recently Added
Achieving Goals and Beating Post Event Blues

Achieving Goals and Beating Post Event Blues

From 3 miles to 100km in 8 weeks!!!

Sam Edwards' Top Tips to Look Like a Pro

Sam Edwards' Top Tips to Look Like a Pro

Sam Edwards gives us his Top Tips at acting lik...

Read more

BikingMan Laos - The Ultimate Cycling Challenge in Southeast Asia

BikingMan Laos - The Ultimate Cycling Challenge in Southeast Asia

Jonas Deichmann recounts his recent adventure i...

Read more

Meet Sam Edwards - Primal Ambassador 2019

Meet Sam Edwards - Primal Ambassador 2019

Meet Sam Edwards, our new Primal Ambassador!

Read more

Getting Back into Fitness with Helen Garcia

Getting Back into Fitness with Helen Garcia

After suffering from an illness and being unabl...

Read more

Changing a Tyre Made Easy with Rachael Davies

Changing a Tyre Made Easy with Rachael Davies

Rachael Davies takes you through the best way t...

Read more

How to train for and run the London Marathon with Rachel Davies

How to train for and run the London Marathon with Rachel Davies

Primal Ambassador - Rachel Davies talks you thr...

Read more

The power of the bicycle

The power of the bicycle

January always feels like the longest month in ...

Read more

It’s Tough Being a Female Endurance Triathlete

It’s Tough Being a Female Endurance Triathlete

Do you find it hard being a female triathlete? ...

Read more

Taming the Yorkshire Beast 2018

Taming the Yorkshire Beast 2018

This journey began back early 2017 when a close...

Read more

The Finesse of Cyclocross

The Finesse of Cyclocross

The Finesse of Cyclocross There been so much ac...

Read more

ETU Cross Triathlon European Championships

ETU Cross Triathlon European Championships

ETU Cross Triathlon European Championships I w...

Read more

A day out with Bianchi

A day out with Bianchi

So, people often ask me how I manage to fit in ...

Read more

Helen's Ironman Italy experience

Helen's Ironman Italy experience

Well, I'm not really sure how to write about th...

Read more

Rachael's Tour de France Cycling Holiday

Rachael's Tour de France Cycling Holiday

Rachael’s trip to Tour De France   It’s been a ...

Read more

This weekend I went on yet another adventure...

This weekend I went on yet another adventure...

I am trying to complete a list of challenges in...

Read more

Fuelling for a Century

Fuelling for a Century

Fuelling for endurance sports? There is so much...

Read more

Time waits for no one....

Time waits for no one....

As I am sure you have all noticed I missed a wr...

Read more

The struggle is real

The struggle is real

So, this year has not got off to the start that...

Read more

Rainy days

Rainy days

My next big event is the VÄTTERNRUNDAN 300 KM i...

Read more

First Stop Lanzarote!

First Stop Lanzarote!

It has now been one week since we handed back t...

Read more

Rachael's experience at the cheshire cat sportive

Rachael's experience at the cheshire cat sportive

My focus for March had been training specifical...

Read more

Helens participation in the York Leeds York Sportive

Helens participation in the York Leeds York Sportive

Part of my commitment as a Primal Europe Ambass...

Read more

Win a ride at the Cheshire Cat Cycling Sportive!

Win a ride at the Cheshire Cat Cycling Sportive!

Win a ride at the iconic Cheshire Cat Sportive

Read more

There’s no business like snow business…

There’s no business like snow business…

If I were the director/writer of a west end sho...

Read more

Win a ride at York Leeds York Sportive

Win a ride at York Leeds York Sportive

YORK LEEDS YORK - The biggest new event in the ...

Read more

Vorbereitungen auf die neue Saison

Vorbereitungen auf die neue Saison

Hi, ich bin Yannic. 2018 wird das achte Jahr in...

Read more

Try, Try and Tri again.

Try, Try and Tri again.

I’ve done it – I have entered a triathlon!!!! 

Read more

Primal Europe partners with IMBA Europe

Primal Europe partners with IMBA Europe

Primal Europe has partnered with IMBA Europe to...

Read more

Helen's February Blog

Helen's February Blog

February is such a short month, it might only b...

Read more

Primal Ride Out

Primal Ride Out

The ride will commence from the Primal Europe H...

Read more

Meet Oli - our new Brand Ambassador 2018

Meet Oli - our new Brand Ambassador 2018

When you wear something every day you need it t...

Read more

PRIMAL EUROPE PARTNER WITH VELOTHON WALES FOR 2018

PRIMAL EUROPE PARTNER WITH VELOTHON WALES FOR 2018

Primal is pleased to announce its partnership w...

Read more

Training in January

Training in January

I am writing this blog as I have just finished ...

Read more

Resolutions in Revolutions, Rachael sets new goals!

Resolutions in Revolutions, Rachael sets new goals!

January seems like it has gone on forever but l...

Read more

Meet Helen, our new Brand Ambassador

Meet Helen, our new Brand Ambassador

So, as we have already shared in December I (He...

Read more

PRIMAL TWO TON TOUR - A PROPER CYCLING WEEKEND

PRIMAL TWO TON TOUR - A PROPER CYCLING WEEKEND

200 Miles over Two days with 11,000ft of climbi...

Read more

PRIMAL EUROPE ANNOUNCES PARTNERSHIP WITH WELSH CYCLING

PRIMAL EUROPE ANNOUNCES PARTNERSHIP WITH WELSH CYCLING

oday Primal would like to make a big announcement.

Read more

Markenbotschafter 2018

Markenbotschafter 2018

Hi, ich bin Yannic.n.

Read more

PRIMAL MONT VENTOUX CHALLENGE WEEKEND

PRIMAL MONT VENTOUX CHALLENGE WEEKEND

We have partnered with Col Conquerors to provid...

Read more

Meet our 2018 Brand Ambassadors

Meet our 2018 Brand Ambassadors

After hundreds of entries, the winners were pub...

Read more

PRIMAL EUROPE STEPS UP WITH RACE AROUND IRELAND

PRIMAL EUROPE STEPS UP WITH RACE AROUND IRELAND

The toughest bike race in Europe demands the to...

Read more

Riding through Novem-blur!

Riding through Novem-blur!

Once again, I can’t get my head around how fast...

Read more

The Night Rider

The Night Rider

With the clocks going back an hour does anyone ...

Read more

Read about Phil's epic race at the Ironman Kona

Read about Phil's epic race at the Ironman Kona

What a week, didn't really know what to expect ...

Read more

Curiosity cured the cyclist

Curiosity cured the cyclist

I love people watching, I find folk fascinating...

Read more

Crosstober and Primal

Crosstober and Primal

Primal is pleased to announce its sponsorship o...

Read more

Xterra Denmark European Championships

Xterra Denmark European Championships

The final stop on the Xterra European Tour was ...

Read more

A quick history of Cyclocross

A quick history of Cyclocross

I wanted to learn a little bit more about Cyclo...

Read more

Rachael takes a holiday

Rachael takes a holiday

For me summer is not summer unless I’ve had a l...

Read more

Xterra Switzerland and France Racing

Xterra Switzerland and France Racing

2 races, 1 week apart, 3 hour drive between the...

Read more

PRIMAL's new Autumn Winter Collection for 2017

PRIMAL's new Autumn Winter Collection for 2017

Winter is coming ... Primal is pleased to laun...

Read more

Belgium Waffles and Kermesses

Belgium Waffles and Kermesses

One year later and I’m back chipping around the...

Read more

Rachael rides through July!

Rachael rides through July!

It started off well before I went into pathetic...

Read more

When your dreams become reality

When your dreams become reality

I remember being in the bike shop a year ago te...

Read more

Gary rides the Ras....

Gary rides the Ras....

It’s done! If I never finish it again I’m happy.

Read more

Rachael's Tour of Cambridgeshire

Rachael's Tour of Cambridgeshire

If you are anything like me when I’m driving an...

Read more

Variety is the spice of life!

Variety is the spice of life!

Almost summer and the triathlon race season has...

Read more

Rachael recovering from London

Rachael recovering from London

Rachael recover from doing the London Marathon.

Read more

Kelly's Change of Season

Kelly's Change of Season

The change of season from winter to spring, is ...

Read more

Rachael sets a new record!

Rachael sets a new record!

It's all about setting those goals

Read more

Nicole and her Xterra Triathlon

Nicole and her Xterra Triathlon

XTERRA MALTA – My first off road experience!

Read more

Am I just simply following.......?

Am I just simply following.......?

This is a topic commonly asked and talked about...

Read more

A Trip with Johan Museeuw

A Trip with Johan Museeuw

I was recently lucky enough to be attending the...

Read more

Team Raleigh GAC Newsletter

Team Raleigh GAC Newsletter

With the season of major events around the corn...

Read more

Rachael goes from Dreadmill to Treadmill

Rachael goes from Dreadmill to Treadmill

As the weeks continue to fly by, my training fo...

Read more

Zwifting, is it any good?

Zwifting, is it any good?

you've seen it all the web, everyone is talking...

Read more

Kelly dreaming of Summer

Kelly dreaming of Summer

We are now in February and as I said before I a...

Read more

Gary prepares for

Gary prepares for "Adulting"

 I’ve had some time now think what I’m going to...

Read more

Rachael gets her mojo back

Rachael gets her mojo back

January came and went in the blink of an eye an...

Read more

An intro to Gary one of our new Ambassadors

An intro to Gary one of our new Ambassadors

Anyway here’s a small snippet about me from tha...

Read more

2016 WAS GREAT BUT 2017 IS GOING TO BE EPIC

2016 WAS GREAT BUT 2017 IS GOING TO BE EPIC

The start of 2017 for many was good riddance to...

Read more

Nicole at Christmas Time

Nicole at Christmas Time

Nicole, takes a Christmas trip.  Not forgetting...

Read more

Kelly sets some new goals

Kelly sets some new goals

Don’t even know where to begin on the whirlwind...

Read more

Top 5 Things We Love About Our Hoodies

Top 5 Things We Love About Our Hoodies

The hoodie is the greatest apparel invention si...

Read more

TD Five Boro Bike Tour VIP Giveaway

TD Five Boro Bike Tour VIP Giveaway

Put one more drop in that bucket list, we're gi...

Read more

Protect Your Tail

Protect Your Tail

Your body contacts the bike at five critical po...

Read more

Point B

Point B

n today’s ever-changing landscape of multimodal...

Read more

MTB 101: What to Wear

MTB 101: What to Wear

To baggy or not to baggy?

Read more

3 Tips to Improve Your Speed

3 Tips to Improve Your Speed

IN A HURRY? 3 CYCLING TIPS TO IMPROVE YOUR SPEED

Read more

5 Must-Haves for New Riders

5 Must-Haves for New Riders

So you’ve taken up cycling. And now things are ...

Read more

10 Basic Cycling Tips

10 Basic Cycling Tips

You’re ready. You’ve thrown down the cash for a...

Read more